Design at Apple (a his-story)

Fast Company has compiled an oral-history of design at Apple. It did so through interviews with many of the key players in Apple’s history. It is a his-story because, though there are some women who show up… the main narrative is about guys, Steve Jobs, Jonathan Ives and many others.

fastcompany-apple-design-series

This is a series worth pursuing in full – if not for anything else but to be inspired. Apple through its, “dogmatic, beautiful, striving for perfection, that chasing for the last millimeter” managed to drive “the world of design to a completely new level.” Enjoy.

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